EVERY PERSON WANTS TO PURCHASE GOODS ACCORDING TO HIS NEED AND CHOICE.DUE TO THIS, THE BUSINESS ENTERPRISES PRODUCE A VARIETY OF GOODS BASED ON THE LIKING AND DISLIKING OF THEIR CUSTOMERS TO REMAIN/EXIST IN THE MARKET.
USE OF IDLE RESOURCES;
THE OIL,GAS,MINERALS,ELECTRICITY, COAL AND IRON ARE THE GIFTS (RESOURCES) OF GOD. IN THE ABSENCE OF BUSINESS ACTIVITIES SUCH GIFTS REMAIN IDLE. A POOR COUNTRY REMAINS POOR DUE TO LACK OF PROPER UTILIZATION OF SUCH RESOURCES. WHEN A BUSINESS IS STARTED THEN THESE RESOURCES ARE PUT INTO USE FOR MEETING THE BUSINESS NEED.
OPTIMUM USE OF RESOURCES;
DUE TO EXPANSION IN BUSINESS ACTIVITIES, THE MANUFACTURERS/PRODUCERS PRODUCE THE GOODS AT LARGE SCALE.THE MASS PRODUCTION IS ONLY POSSIBLE IF THE AVAILABLE RESOURCES LIKE GAS, OIL, IRON AND COAL ETC. ARE USED EFFECTIVELY. THE OPTIMUM USE OF SUCH RESOURCES PROVIDES INCOME NOT ONLY TO THE BUSINESSMAN BUT ALSO TO THE PEOPLE AND GOVERNMENT .
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